![]() Revenue Canada (now CRA), said the prices averaged 26 per cent less in Canada than in South Korea, which lent some credence to the complaint. It claimed Hyundai was ditching its cars here for less than it cost to make them. Ford and GM filed a “dumping” charge in 1987. The company’s meteoric rise up the sales charts did not sit well with some makers. While this iffy sedan arrived with yet more ’70s Ford Cortina parts, it did manage to help push Hyundai sales to almost 80,000, which gave the fledgling company almost 10 per cent of the Canadian market. In 1985, the Pony was joined by the Stellar. Given the selling price was significantly less than that of a used Corolla at the time and the Pony came with a new vehicle warranty, the first year netted just over 25,000 sales. ![]() At the time, the hope was to sell some 5,000 of these thrifty runabouts. ![]() It arrived with a 70 horsepower, 1.4L Mitsubishi four-cylinder that drove the rear wheels through a five-speed manual or three-speed automatic transmission. Ten-years later, Canada got the face-lifted five-door Pony II. In a twist, Hyundai now has a retro-styled EV concept car in the form of the RN22e - it shouts Pony Coupe! There are also shades of it to be seen in the Ioniq 5. Some credit the futuristic design as influencing the De Lorean DMC 12. As a teaser, Hyundai showed a Pony Coupe concept at the 1974 Turin motor show. The mechanicals sat beneath a body penned by Giorgio Giugiaro of ItalDesign. Rather its origins can be traced to the Morris Marina with a few Ford Cortina parts thrown in for good measure. With an asking price of $5,795 it started a revolution!Ĭontrary to popular belief the Pony was not based on a ’70s Mitsubishi. For Canada, the defining moment came in December 1983, when the 1984 Pony arrived. The car part of what had grown into a massive conglomerate started when the Hyundai Motor Company was founded in 1967. Hyundai, which loosely translates to “modernity,” has been an entity since 1937 when founder, Chung Ju Yung, opened a rice store.
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